‘Suicide Squad’s Offshore Bow Rises To $133.3M Topping ‘Deadpool’ – Intl B.O. Final
by Nancy Tartaglione
August 9, 2016 2:00am
Warner Bros.
UPDATE, TUESDAY, WRITETHRU: Actuals for the international weekend have been updated with Warner Bros’ frame leader Suicide Squad posting a final $133.3M on 17,630 screens in 57 markets, according to the studio. That pushes the offshore debut $1.2M over that of comp Deadpool which bowed in February to $132.1M. This was expected when WB put out its estimates on Sunday of $132M (see below). The UK notably came in higher at $14.8M versus yesterday’s $13.9M projection.
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Both Deadpool and Guardians Of The Galaxy have been comps for the latest DC superhero entry given the anarchic tones and newness of the properties. GOTG debuted in essentially the same frame in 2014 to $67.4M in 15 fewer markets. Deadpool bowed in 61 markets, although the initial suite of majors differs (DP had Germany but not Spain, Suicide vice-versa, etc).
Suicide Squad easily maintains the record for all-time biggest August opening abroad and 2nd biggest DC opening behind Batman V Superman. It also has the overseas IMAX record for August, although Sunday’s estimate was lowered to $7M from $7.2M. The film faced tough critics ahead of the weekend, but had, as a rival distrib put it “the perfect marketing set-up.” There’s little major competition on the horizon next frame, and this will be one to watch during the mid-weeks.
Actuals have been updated in the breakdowns below.
UPDATE, WRITETHRU: Busting out in 57 international markets, Warner Bros’ Suicide Squad banded together for a $132M start on its debut weekend. That sets a new overseas record for August and nearly doubles the opening of comp Guardians Of The Galaxy which kicked off on essentially the same date in 2014, albeit in 15 fewer markets. As for the other major comp, Deadpool, that film sassed its way to a $132.1M launch in 61 markets last February, and today retains a slight overall edge on Suicide. However, WB says that when comparing the same markets currently in release, the Squad came in higher.
WB’s latest DC adaptation landed ahead of offshore industry predictions from before the weekend. Cautious estimates put it at around $110M while others topped out at $120M. Some wondered if it could go as high as Deadpool’s $132.1M, but suggested that would be the very top of the range. As it happens, despite harsh reviews of the Will Smith/Margot Robbie-starrer, fans turned out. With the numbers so close today between Suicide and Deadpool, it is possible the current film ultimately tops the opening of Fox’s R-rated anti-superhero once actuals are tallied tomorrow.
The David Ayer-directed villain fest set a new record as IMAX’s best August start ever with $7.2M. It is the 2nd biggest DC bow of all time and WB’s 5th highest launch. For Smith, it provided several record-breaking bows. His Facebook following of over 75M was a boon to marketing, driving early online engagement with the trailer and other materials that got more than 14M views.
While domestically there was a 41% Friday to Saturday drop, right now we have only bulk numbers for international rather than a clear Sat/Sun daily figure. Through Friday, Suicide Squad was at $64.6M after staggered release that began Wednesday. It added an estimated $67.4M on Sat/Sun after a $33M Friday. We know superhero movies with so much heat on them — and particularly in a summer that has been so tepid — can be heavily front-loaded, but an apples-to-apples comparison in international markets with so many variances is tough until the picture comes into sharper focus. In some cases Suicide did not open No. 1 overseas, impacted by local films and regional affinities, but that shouldn’t undermine the debut. We’ll keep an eye on mid-weeks in some of the bigger markets. For now, the UK is the lead play with $13.9M, followed by Russia, Brazil, Korea and Australia. The film will not have a China release. (More below)
The Secret Life of Pets 2
Universal Pictures
Expanding this week, Illumination/Universal’s The Secret Life Of Pets has crossed $500M worldwide, sitting up in China with a $28.9M start after debuting Tuesday. It was led locally by Time Raiders, a 3D adventure fantasy that is giving a boost to a lackluster Middle Kingdom season with a $70M+ opening. Notably, the film stars popular actor/singer Lu Han who was Disney’s Star Wars ambassador for China. Uni’s Jason Bourne also added four new markets for a $20.9M sop****re session and is approaching $200M worldwide.
Further notable, Disney/Pixar’s Finding Dory has spun a global cume of $870.3M and is soon to pass Batman V Superman: Dawn Of Justice to become the 4th biggest grossing film of the year worldwide. And it still has two key markets on deck. Dory’s time at the aquarium gives The Walt Disney Studios bragging rights to the Top 4 movies globally in 2016 thus far.
Breakdowns are updated with actuals below.
NEW
SUICIDE SQUAD
Warner Bros Pictures
Suicide Squad played on 17,630 screens this weekend, setting the all-time record for biggest August opening overseas (also for IMAX at $7M and $19.2M global); and it is the No. 2 DC bow ever, behind March’s Batman V Superman: Dawn Of Justice.
The UK leads with $14.8M on 1,054 screens, including previews. At No. 1, Suicide’s FSS is 6% higher than Deadpool and 112% more than GOTG and gives Will Smith his best start ever in the market. In Russia, the motley crew has the biggest WB opening of all time with $11.4M on 2,482 screens. The results are 63% higher than GOTG, 41% ahead of BVS and 21% higher than Captain America: Civil War. Also tops for Smith.
Despite the distraction of the Olympics, Brazil raked in $11.75M on 1,406 screens (including sneaks) to exceed Deadpool by 44%. This is the market’s biggest August opening weekend of all time, the biggest Will Smith opening, the 2nd biggest WB film ever, and the biggest opening for a superhero film.
Korea got off to a strong start on Wednesday and Thursday but faced stiff competition at the weekend with local pic The Last Princess debuting and Operation Chromite in its second week. Suicide Squad ended up at No. 3 for the frame with $10.8M on 831 screens. That’s 141% over GOTG and on par with BVS; also Smith’s best ever. Similarly, Spain was a No. 2 opening behind The Secret Life Of Pets. The big family market nevertheless gave the Squad $3.4M, to be DC’s 2nd best opening ever there. The debut was 84% higher than GOTG.
Australia chipped in $10.5M on 516 screens for best August bow ever and Smith’s biggest. Versus GOTG, it’s +114% and 7% ahead of BVS. A contract dispute with a local exhibitor doesn’t appear to have been majorly impactful in Mexico where the super villains arrested $10.4M on 2,609 screens for the top August opening weekend ever, the highest opening weekend of all time for Smith and the 2nd best ever for WB. France debuted to $7.9M on 667 screens. Argentina, Italy, Germany and Japan are still to come.